The Interview Question that has Candidates Stumped

Levitt & Associates, Inc. helps you answer the interview question that has candidates puzzled...

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"Define your personal brand."

So simple, yet undefined.  It's brilliant.

Defining your brand means defining yourself as a professional.  It's an all-encompassing question that relates to your strengths, passions, values, past accomplishments, how others would describe you, and what makes you unique.

Your brand is your reputation - the perception of you by the external world.

Identify 3 words that best describe you and elaborate by touching on the subjects above.  

Create your brand messaging around keywords and content that will attract your interviewer. 

Your interviewer wants to know who you are as a person.  The objective is to define your personality and what you can bring to the table. 

Practice this interview question with your recruiter to better communicate the unique value you offer a potential employer.  

Levitt & Associates, Inc.